Las Vegas, Nevada · April
Branded coconuts for your NAB Show booth.
Plan chilled coconuts with your logo for a NAB Show booth. Served by our local Las Vegas hub, subject to written venue approval.
NAB Show at a glance
The show, in numbers.
NAB Show brings broadcast, production, and media professionals to Las Vegas. Plan a hosted drink around your demonstrations and customer meetings.
- When
- April each year, with the week moving between early and late April. Exhibit floor open four days, Sunday to Wednesday. Next edition April 3 to 7, 2027, exhibits April 4 to 7.
- Venue
- Las Vegas Convention Center, North, Central, and West halls, Las Vegas, Nevada
- Attendance
- About 59,000 total registrants in 2026, according to the organizer overview.
- Exhibitors
- About 1,100 exhibitors in 2026, including more than 125 new exhibitors.
- Exhibit space
- About 640,000 net square feet in 2026, according to the organizer overview.
- Who attends
- Broadcast engineers and station executives, film and television production crews, post-production and streaming teams, sports and live-event video staff, corporate media teams, and a fast-growing creator segment. Exhibitors are camera, lighting, audio, broadcast, cloud, and AI production vendors.
- Lead time for a coconut booth
- Start planning four to six weeks ahead for NAB Show. Confirm the organizer deadlines and approval timing before committing.
- Minimum
- Fifty coconuts. We plan quantities around your booth hours, expected traffic, and approved storage space.
The swag problem at NAB Show
A fresh drink between production demos.
NAB brings together broadcast, production, streaming, and creator teams. A served drink can accompany a scheduled product demo or a customer meeting. Keep liquids away from cameras, consoles, and other demonstration equipment, and plan shell collection before the floor opens. Plan how interested attendees can request a follow-up at the booth, and review actual conversations after the event.
A chilled coconut puts your logo on a fresh drink served at the booth. Opening and serving it can give your team time to start a conversation. Plan a clear invitation and a follow-up process, then measure actual conversations after the event.
On the floor at the LVCC
Approval before service.
At the Las Vegas Convention Center, food and beverage arrangements run through the venue and its exclusive caterer, Sodexo Live!. NAB’s published catering form requires written approval for outside food and beverage. Confirm the current show kit before booking. We request permission for the proposed coconut service and confirm any sanitation, storage, delivery, and staffing requirements. A whole coconut is not automatically eligible for a product-sampling exception. Outside supply may be restricted or the venue may require purchase through its caterer. Approval and any venue fees must be confirmed before service. Your artwork is proofed within three business days, and our local Las Vegas hub hand-brands every coconut and hand-delivers it to the floor within the approved service plan. Refrigerated delivery and attendants are arranged within the approved service plan. We are PrimusGFS certified and provide a Certificate of Insurance naming the venue within 24 hours of booking.
Show details and venue policies can change. Sources checked September 14, 2026 for show figures and October 8, 2026 for venue guidance: NAB Show overview, NAB exhibitor resources, NAB published catering form (2025 resource), LVCC exclusive catering provider. Confirm the current exhibitor instructions before booking.
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NAB Show booth questions
Exhibitor questions.
Can you serve branded coconuts at a NAB Show booth?
We can coordinate a request. At the Las Vegas Convention Center, food and beverage arrangements run through the venue and its exclusive caterer, Sodexo Live!. NAB’s published catering form requires written approval for outside food and beverage. Confirm the current show kit before booking. We request permission for the proposed coconut service and confirm any sanitation, storage, delivery, and staffing requirements. A whole coconut is not automatically eligible for a product-sampling exception. Outside supply may be restricted or the venue may require purchase through its caterer. Approval and any venue fees must be confirmed before service. Service depends on written approval; booking does not guarantee venue permission. Your final quote records the approved delivery, storage, and staffing arrangements.
How far ahead should a NAB Show exhibitor book?
Start planning four to six weeks ahead for NAB Show. Confirm the organizer deadlines and approval timing before committing. That allows time to request food and beverage approval, dock time, and refrigeration. Approval timing varies by venue. Artwork proofs come back within three business days. Loop us in when you confirm your booth.
How many coconuts does a NAB Show booth need?
Start with the number of guests you want to serve and the hours your team can staff the booth. Review the current floor plan and daily program before splitting quantities across show days. We help plan the quantity against your booth location, refrigeration, and approved service arrangements, with a fifty-coconut minimum.
Can the coconut carry our logo and a partner or show logo?
Yes, if you have permission to use each mark. One face can carry your logo and the other an authorized partner brand, campaign hashtag, or booth number.
What does a NAB Show coconut booth cost?
Pricing is per coconut with a fifty-coconut minimum and volume pricing past 200 units. Delivery and on-site fulfillment are quoted transparently as a separate line. Send the booth size, show days, and expected traffic and a quote comes back within four business hours.
Other shows we plan around
Plan your NAB Show coconut booth.
Send the booth size, show days, and expected traffic. Quote within four business hours.
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